The Lowdown

Apr 13

The Rita rundown

Get to know our global brand ambassador, Rita Ora

Sep 23

Primark Home stores

A must-visit for home lovers

byTamára Tavares

Aug 20

All Things Stacey!

Get to know our kidswear brand ambassador

byTamára Tavares

May 12

Our new bag fee

Let’s reduce waste together!

byTamára Tavares

May 5

Get to know: Paula Echevarría

Bringing you the brand ambassador lowdown

Apr 28

Primark discounts

Get the details about our discounts

bySydney Lasek

Apr 23

Primark Presents Kem

Meet our menswear ambassador, Kem Cetinay

bySydney Lasek

Aug 28

Get To Know: Josh Denzel

From on-screen to in-stores

Mar 4

The Rita Ora Interview

From Hammersmith to Primark partnership

Sep 19

Behind The Scenes

From sketch to in-stores

bySydney Lasek

Sep 12

Sitting Down With ‘The Stronghold’

Ahead of the launch of our new collection with LA workwear brand The Stronghold, we sat down with founder Michael Paradise to chat about the brand’s deep-rooted heritage and what we can expect from the range.

Aug 23

In-Store Safety Measures

We’re delighted to open our doors again and welcome our colleagues and customers back to Primark! Safety remains our number one priority, and every effort is being made to help ensure our colleagues and customers return to Primark with confidence, maintaining the high safety standards in place in our stores over the past year.

byTamera Heron

Apr 12

Extended Opening Hours

We can’t wait to see you back instore soon but our priority is still the safety of you and our store teams. To allow for safer shopping we’re extending our opening hours in our stores across the UK. Read on to find out more

Nov 30

Meet Pineapple Dance Studios Founder Debbie Moore

Ahead of the launch of our dancewear collaboration with Pineapple Dance Studios, we took some time to get to know Founder Debbie Moore who launched the dance studio in 1979.

Aug 31

Introducing Primark Legends

We’re excited to announce the launch of the highstreet’s first mobile gaming app, Primark Legends!

Aug 27

Re-opening Our Stores– What To Expect?

Primark re-opens on 15 June in England, 18 June in Northern Ireland, 26 June in Wales and 29 June in Scotland: same great products, with employee and customer safety the highest priority

May 15

Access All Areas

Ever wondered what really happens on the set of a fashion photoshoot? We’re taking you behind the scenes on set of our latest shoot to share all of the secrets. You’ll spot the finished photos in the windows of your local Primark and in our trend feature.

Feb 17

Meet Bobby Abley

Want to know a secret? We have a special designer collaboration coming to a store near you very soon. But here at Primark we’ve decided to keep you in suspense just that little bit longer. So, instead of telling you about the collection, we’re going to tell you more about the man behind the designs. Meet Bobby Abley.

Feb 17

The Lowdown: Let's Talk About Ethics

You’ve probably heard people within your friendship group talk about retailer’s ethics – whether they’re good or bad – and you’ve no doubt gained ‘sustainability’ as your latest buzz word – us too - but have you ever gotten the low down from the brand itself?

Sep 9

ILGA World Partnership

We’re super excited to announce that this year’s “Feeling Proud” collection will support ILGA World - the International Lesbian, Gay, Bisexual, Trans and Intersex Association. Primark will make a £150,000 donation to ILGA World in support of their work as an international advocate for LBGTI rights.

May 10

Birmingham Is Open!

Welcome to the world’s biggest Primark, and our newest flagship store, located in the heart of Birmingham. In fact, this store is SO big that we won a Guinness World Record for it, and it’s now officially the largest fashion retail store in the world! Scroll on to get the low down on everything you need to know, and to find out why this store is serious shopping goals!