Womens denim fit guide

When it comes to jeans, the fit is everything! With so many styles to choose from, finding the perfect pair can feel like a daunting task. Whether you’re after low-rise or high-waisted, trendy or classic, there’s a fit for every RSVP. From flared jeans to barrel-leg and straight-leg, our denim fit guide is here to help you break down the popular styles and find your denim soulmate.

Shop our womens jeans in-store and use our handy stock checker to find your size, favorite styles and petite lengths (selected styles) in your nearest store.

What are the different types of women's jeans?

• The Barrel

• The Straight

• The Slim Straight

• The Wide

• The Flare

• The Tapered

• The Bootcut

• The Skinny & Ultimate Skinny

The Barrel

Barrel-leg jeans have surpassed ‘trend’ status to become a firm denim favorite, offering a unique shape that is equal parts trendy and comfortable. With a mid-rise fit and spacious curved leg that tapers at the ankle, these jeans create a cool, contemporary silhouette that’s ideal for those who want to add some drama to their denim game.

Best for: those who love experimental and elevated street style.

The Straight

A classic that never goes out of style, straight-leg jeans lend themselves to endless outfit combinations. Sporting a relaxed cut that’s snug on the waist and thigh, then straight from the knee to the hem, these create a clean, balanced look suited to dressy and casual occasions. Available in low-cut, mid-rise and high-rise options, style with season-suited footwear for year-round outfit potential.

Best for: breathability, allowing more airflow than skinny or slim fits (great for all-day wear).

The Slim Straight

Love The Straight but need a slightly closer fit? Enter The Slim Straight. A high-rise design that’s fitted through the hips and thighs, this style still falls straight through to the ankle but has a narrower fit than The Straight.

Best for: those who love the look of The Straight but want a more form-fitting feel from the knee to ankle.

The Wide

When it comes to wide-leg jeans, choosing the right style for your body shape and the occasion is key. Made using a minimum of 20% recycled cotton, and cotton from the Primark Cotton Project, our mid-rise style is designed to be wide from the thigh through to the hem and full-length to skim the ground. To balance proportions, a fitted T-shirt or baby tee is our go-to day-to-day, while a corset top or bodysuit is our favorite way to wear for the evening.

Best for: a relaxed but fashion-forward look.

The Flare

Channel your inner ‘70s icon with a pair of denim flares! Made with a stretch fabrication, our flared jeans have a snug fit through the hips and thighs, then flare out from the knees down, creating a dramatic bell-bottom effect. Why not double up on the denim and team with a denim jacket, ribbed tank top and cowboy boots for a Western-inspired vibe?

Best for: adding drama and interest to your outfits.

The Tapered

Perfect for those who love a modern, tailored look, tapered jeans are slowly emerging from under the fashion radar. Our tapered options have a high-waisted fit and are designed with an elasticated back waistband for comfort and ease of movement around the hips and thighs. As the name suggests, this silhouette is wider at the thigh and narrows to finish at the ankle, creating the appearance of a slimmer silhouette below the knee. Got a footwear rotation you want to show off? Tapered jeans are the way to go! 

Best for: a comfort-first look that shows off your shoes.

The Bootcut

Yes, bootcut jeans are back in fashion, but not as you know them! Forget bulky fits, The Bootcut is our high-rise style that’s fitted through the hips and thighs with a slightly looser fit from the knee. The result? A subtle flare from the knee to the hem. To add dimension, a permanent crease detail features down the center of each leg and fades as it moves up towards the waistband. 

Best for: those who want a subtle, everyday version of The Flare with a worn-in relaxed look.

The Skinny & The Ultimate Skinny

Hugging your legs from waist to ankle, skinny jeans are incredibly versatile, offering a sleek and snug fit. Whether they’re our mid-rise The Skinny or high-rise The Ultimate Skinny, both are an ideal for those who love a figure-hugging look that gives the illusion of longer legs. Pair with form-fitting basics like our jersey tanks, tops and tees for fail-safe everyday styling, or team with a blouse and heels to nail those ‘jeans and a nice top' dress codes.

Best for: a fitted, streamlined silhouette.

Caring for your jeans to keep their fit

Now that you’ve found your newest denim staples, you’ll want to preserve their fit! Find handy tips on how to keep your jeans looking their best in our denim care guide.