Three models wearing summer dresses with nautical prints, holding hands by the seaside.

Family outfits worth packing

Dive into coordinated dressing that makes every moment feel a little more special, and your camera roll a lot cuter!

There’s something about matching family outfits that just works for summer. This holiday season, think less identical and more coordinated. We’re talking breezy co-ords, postcard-inspired prints, lightweight fabrics and relaxed silhouettes made for sunshine-filled days. From matching sibling outfits to mini-me holiday dresses and stylish father-and-son sets, these are the looks designed for memory-making (and yes, very cute holiday snaps).

Twinning done right

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7-15yrs | Fish Embroidered Shirt

£5.00£9.00

1 colour

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1.5-9yrs | Stripe Peplum Blouse and Trousers Set

£6.00£12.00

1 colour

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1.5-9yrs | Sleeveless Blouse and Trousers Set

£5.00£10.00

1 colour

Family postcard prints

Coordinated enough for family photos, but still practical for beach lunches and sunset strolls, nothing says ‘holiday mode, activated’ quite like playful prints! Our latest matching family outfits lean into Mediterranean-inspired motifs, seaside graphics and postcard-style illustrations. For little ones, printed sundresses and matching shirts feel fun without trying too hard, while adults can tap into the trend with relaxed matching sets and lightweight shirts layered over swimwear.

Three models wearing coordinating holiday-themed shirts and shorts outdoors on a sunny day.

Two models wearing matching beach-themed co-ord sets with colourful postcard-style prints and nautical motifs.

Coastal stripes

If you prefer a more timeless approach to twinning, striped outfits are the answer! Blue-and-white vertical stripes bring that coastal feel to holiday dressing, whether you’re heading to the beach, exploring a new city or grabbing ice cream after dinner. For kids, striped co-ords and airy dresses keep things playful and practical, while adults can style matching shirts and shorts with woven accessories and sandals for an elevated take on family dressing. The best part? Stripes never go out of style, meaning these pieces will still work long after the holiday tan fades.

Boy wearing white t-shirt with LAKE COMO graphic print and blue striped shorts.

Mini-me energy

Mum-and-me dressing will never stop being cute. From embroidered white dresses to vibrant sets and matching accessories, twinning moments make holiday memories feel even sweeter. The versatility of our matching pieces means everyone's personalities are catered to. Style one with sandals, the other with trainers, then add oversized sunglasses and woven bags for a more customised feel. Coordinated? Yes. Identical? Not necessarily.

Woman in sunglasses holding smiling toddler wearing yellow top and cream crochet vest on the beach.

Two women wearing cream sundresses with colourful holiday-themed prints, sunglasses and flip-flops, holding hands.

Twinning looks styled your way

Matching family holiday outfits doesn’t always have to mean everyone wearing the exact same thing. Sometimes, the sweetest looks come from subtle coordination. Matching colour palettes or shared details like embroidery, nautical accents or textured fabrics make getting dressed for sunny adventures feel seriously effortless. These pieces are easy to mix and match with staples you already own, making packing that little bit easier. Because nobody wants an overflowing suitcase before the holiday has even started!

Family wearing coordinating beachwear standing together on sandy beach by the sea.

Two models at the beach wearing matching palm tree print shorts and striped shirt with sunglasses.

Matching family shirts

Relaxed shirt-and-shorts sets are the MVP of family holiday outfits. Easy to throw on, lightweight in the heat and instantly polished, they’re the kind of looks that work from breakfast buffets to evening walks along the marina. Soft, linen-look fabrics and pale summer shades keep things feeling cool while still looking pulled together. Add sunglasses and loafers for maximum little-holidaymaker energy.

Adult and child wearing matching light blue short-sleeved shirts with colourful coastal landscape print.

Adult and child smiling together, both wearing matching white shirts with blue fish embroidery.

Accessories & beach toys

Sometimes it’s the little things that make the whole look feel complete. Accessories like straw hats, oversized bows, woven beach bags and tinted sunglasses instantly elevate family holiday outfits while tying everybody’s looks together. Don’t forget the beach toys either! Colourful buckets, spades and games add a playful finishing touch for little ones while making those seaside moments feel even more memorable!